COCA-COLA – Welcome to 2020 Year of New Brand AHA in Fizz Water Business…

COCA-COLA  –  Back Today on ATA Research Radar 

 

ATA Continuation of…

25.02.2018 –  COCA COLA – Ein Reich, Ein Volk, ein Getrank…

27.07.2019 –  COCA COLA – “ALWAYS COCA COLA”…

16.11.2019 –  COCA COLA – Perspectives after UBS Upgrade Strike…

28.12.2019 –  COCA-COLA – Santa Claus Rally…

 

COCA-COLA  Latest Main Motives

First of All

Buffett – Key Shareholder 

&

New Seltzer Brand   “AHA”  –  March 2020 

Biggest New Drink in 10 years

in

Largest and Fastest Growing Part of Category Flavored Sparkling Water 

 

ATA Conclusion 

Coca-Cola 2020 Strategy 

AHA – Big-Bet Brand in Big-Bet Category

with

still Active

Wall Street EUPHORY  Phase

January Effect 

January 10th  All Time Highs 

vs

Activated Bear Contraction from New Highs 

Coca Cola -3

First…ATA from 28.12.2019

” Now still  dominating

Bull  Long Trend  

with

Present Bull Wave

Second Test Psychological Key Level 55 USD Zone

but still with

Risk of

First… Two Inverted Ending Diagonals

Pattern Inception 

Second…M or 2B Pattern 

Key Level  55 – 56 USD Zone    ”

 

Second…Present  COCA COLA  Situation 

COCA COLA  SECULAR  SITUATION 

ATA MARKET MODEL IN LONG TERM ACTION  

 

 

First…Main Motives

above in this text…

 

Second..Market Technical Patterns 

First of All

After

No Back under  1998 Top  vs only Pullback May 2018

(   ATA Coca  Cola  Research  February 2018 )

Last Shot Up & Break Upper Side – Resistance Zone

Inverted  Ending Diagonal Pattern 

Break Neckline Inverted H&S MACD 

still Active MACD Monthly Buy Signal 

with

First Test Psychological Key Level 55 USD Zone

&

November 2019 Bear Contraction

December Bull Wave 

First Days of January Shot Down & Shot Up 

Now still  dominating

Bull  Long Trend  

with

Present Bull Wave

Second Test Psychological Key Level 55 USD Zone

for Now

January Candlestick with Long Lower Shadow 

&

MACD Quarterly Monthly Buy Signals

but still with

Risk of

Quarterly View 

First… Two Ending Diagonals

Inverted Ending Diagonal

Ending Diagonal

Pattern Inception 

Second…M or 2B Pattern 

Key Level  55 – 56 USD Zone 

Monthly View 

First… Two Inverted Ending Diagonals

Pattern Inception 

Second…M or 2B Pattern 

Key Level  55 – 56 USD Zone 

of course

Most Important Psychological Key Level 55 USD 

(  Quarterly & Monthly Charts )

 

ATA Investment Conclusion

for Now still Active Zone

Support – Psychological Key Level 50 USD

vs

Resistance – Key Level 55-56 USD

after

Santa Claus Rally

&

January Start Shot Down & Shot Up 

so

still Special Focus on

Psychological Key Levels 50  vs  55-56 USD

with

SM Final Reaction on 

EOQ – First…Q1 

EOM – First…January 

 

ATA Wall Street Maximes

MAJOR TOPS  WERE ALWAYS CREATED on SUPER GOOD NEWS

with

EUPHORY PHASE …!!!

 

Market Trend always changed when Mainstream Media created 

One Slogan ” No Chance for Change “…

that’s why

Charts show you  Reversal Pattern First  ex ante…!!!

 

Risk strikes Fast…

Chart is More Important than 1000 Words…

Most Important is  Final  Smart Money Reaction….

EOQ – First…Q1 

EOM – First…January 

 

 

COCA-COLA  Monthly  Charts :

23.02.2018 – EOW 

Your new TVC

26.07.2019 – EOW 

Coca Cola - M - Line

Coca Cola - M

15.11.2019 – EOW 

Coca Cola - M - Line

Coca Cola - M

Coca Cola - M - Focus

27.12.2019 – EOW 

Coca Cola - M - Line

Coca Cola - M

 

COCA-COLA  Quarterly & Monthly  Charts :

10.01.2020 – EOW 

Coca Cola - Q

Coca Cola - M - Line

Coca Cola - M

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