Macy’s – from Black Friday Originator to E-commerce Victim …

Macy’s  –  Today on ATA Research Radar 

 

with

ATA Following …

AMAZON

15.11.2019 –  AMAZON – still away from Nasdaq Bull Rally…

 

Strategic  Macy’s  Motive

E-commerce  Long Term Winning Strike 

with

Black Friday Shopping Heat 

 

MACYS

 

Macy’s   Present  Situation 

 MACY’S  SECULAR SITUATION 

ATA MARKET MODEL IN LONG TERM ACTION  

 

ATA MIND OVER MARKETS

Hope is Not a Strategy 

Follow the Trendlines  Not the Headlines 

Failed Signal is the Strongest Signal

 

ATA MARKET MODEL 

First…Market Motive…

Second…Market Technical  Pattern…

 

First…Key Motives

above in this text…

 

Second…Market Technical  Patterns 

First of All

All Time High

73.61 USD   ( July 2015 )

All Time Low

5.07 USD   ( November 2008 )

 

( Quarterly & Monthly Charts )

After

First…Dynamic Back Under

Psychological Key Level 70 USD 

Second…Activated 

Master Top & Bear Reversal Patterns

Back Under Psychological Key Level 70 USD 

Two Quarter  Key Candlesticks 

Big Upper Shadows 

Three Monthly Key Candlesticks 

Big Upper Shadows 

&

Two Bear Reversal Patterns :

2B Pattern

Key Levels  69 & 68.25 USD 

( Monthly Chart )

Ending Diagonal Pattern 

( Monthly Line Chart )

Now still dominating

Long Term Bear Trend 

with

Last Months Bull Contraction 

Trying Stop Wave Down 

in

14 – 15.50 USD  Key Levels Zone 

with

Psychological Key Level 15 USD 

near

Fib Ret 88.6% Last Wave Down 

Key Level 12.88 USD 

vs

MACD Quarterly & Monthly Sell Signals 

 

 

ATA Investment Conclusion 

Two  ATA Main Scenarios 

First… Bear Trend Continuation 

Fall & Test 13  & 5 USD Key Levels Zones 

vs

Second…Bull Trend Activated 

Major Condition 

Bull Reversal Pattern Activation 

Inverted 2B Pattern 

Key Level  17.50 USD 

with

Confirmation Back above

18.85 – 19 USD 

&

Psychological Key Level 20 USD 

 

so

Special Focus on Present Battlefield 

13 – 14-15  vs  17.5018.85 – 19 – 20 USD 

 

always remember

Market Trend always changed when Mainstream Media created 

One Slogan ” No Chance for Change “…

that’s why

Charts show you  Reversal Pattern First  ex ante…!!!

 

Risk strikes Fast…

Chart is More Important than 1000 Words…

&

Most Important s Final Smart Money Reaction…

First…EOM – November & December

Second…EOQ – Q4

 

Macy’s Quarterly & Monthly Charts :

27.11.2019 – EOD

MACYS-Q

MACYS-M

MACYS-M - Line

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